YUMA, S.A. (hereinafter ALTUS or the company) is a Spanish company that, since 1945, has been designing, manufacturing and developing garments and outdoor equipment of high technical performance, versatile and made with fabrics and materials of the most demanding quality, thus being a fundamental factor in satisfying the needs of the most demanding customers.

The purpose of this Privacy Policy is to inform about the treatment of personal data that ALTUS will carry out with respect to any User who surfs the website.

In accordance with the demands we have for our clients, ALTUS is committed to ensuring that your personal information is protected and not misused, given that ALTUS is fully committed to the General Data Protection Regulations of the European Union and the regulations related to the protection of personal data in force at all times, being a priority objective.

Therefore, ALTUS is committed to the following principles, privacy being the basis on which all treatments are configured:

  • Transparency in data processing, so that whenever ALTUS needs to obtain personal data, it will duly inform through the corresponding privacy policy, including, among other aspects, the purposes of such processing.

  • ALTUS will only process those personal data that are strictly necessary to provide you with the service that you request, if any.

  • Accessibility and proactivity, whenever possible, to put at your disposal simple means that allow you to control your personal data of 'Your Account¨ and manager of RGPD.

  • The non-transfer to third parties of your personal data, except those providers who provide a service to ALTUS necessary for the execution of the service contracted by you. 

  • The confidentiality of personal data collected and processed by ALTUS, guaranteeing the adoption of appropriate security measures to protect them.

This Web Privacy Policy may be modified for any legal adaptation to future legislative developments, in any case whatsoever, the processing of personal data of the user will be regulated by the Data Protection Policy that is in force at the time of navigation, so it is recommended that whenever you connect to the website proceed to read. 


Who handles your personal data?

Data Processor: YUMA, S.A. (en adelante ALTUS como marca registrada)

Registered Address:: Pol. Ind. Malpica C/D, 26 y 27

Telephone: 976330000

E-mail Protección de Datos: _admin@yumaltus.com

CIF: A50034024

Commercial Registry: Zaragoza T. 215, Gral. 126 de la Sec. 3ª del Libro de Soc. F. 195/203. H. 3679, Reg.. 1st and 2nd.

ALTUS will collect your personal data on the following occasions:

  1. If you wish to register as a customer by creating ¨Your Account¨ and become a registered customer;

  2. If you purchase products or services from ALTUS, as a Customer, at one of ALTUS' points of sale, if you visit or make a purchase on the website; or

  3. On the occasion of any type of promotional initiative sponsored by ALTUS.


What is the purpose for which we process your Personal Data? Why are we entitled to process your personal data?

The only personal data to which ALTUS shall have access shall be that which the User voluntarily provides.

In this sense, it is necessary for the User to know that, in order to acquire the products or access the services offered through the Web, personal data will be requested and the completion of forms whose fields are obligatory in such a way that the omission of any of them may make it impossible for us to attend to your request or not be able to access or use the aforementioned services and contents, unless the form itself contains voluntary data.

In the following section we detail the circumstances that authorize us to process your personal data. You can find detailed information on the collection, processing and use of your data in the same section of our website (e.g. type, scope and purpose of data processing).

By accepting this Privacy Policy, the User accepts that his/her personal data will be included in a Register of Processing Activities whose ownership and responsibility corresponds to ALTUS for the purposes indicated below. 

Below, the purpose and the circumstances that authorize us to process your personal data are specified, which can be varied, for example: 

  • By giving us your consent for the processing of your personal data, when the processing so requires. 

  • By being legally obliged, as to improve our service or so that the web can operate without failures. 

  • For the signing of a contract, such as, for example, when you make a purchase on the web, we will be entitled to the processing of your data for the signing of that contract. 

Uses for contractual purposes

Personal data will be processed mainly for the purpose of registering as a customer (to create ¨Your Account¨) and manage the purchase and supply of products purchased, as well as the services you have contracted. This treatment is essential since, if we did not do it, we could not manage your requests. Legitimacy is based on the signing of a contract with respect to the purchase made or service requested.

And specifically to:

  • Provide the services and information requested, offering specialized advice.

  • Manage the shipment, delivery and tracking of purchased products. 

  • Manage the returns policy established on the website as well as refunds.  

  • Manage the private area of ¨Your Account¨.

Use for the purpose of fulfilling a legal obligation

We are entitled to process your data when you exercise one of the rights that protect you in terms of Data Protection, to be necessary for compliance with legal obligations on data protection, specifically in the area of attention to the rights of interested parties, in accordance with the provisions of Articles 12 to 22 of the Regulation and Articles 12 to 18 of Law 3/2018 of 5 December on the Protection of Personal Data and guarantee of digital rights.

In turn we are entitled to process your data for the fulfillment of a legal obligation: 

  • In the case of requesting the return of products in compliance with the provisions of consumer law.

  • To fulfill obligations regarding product liability and warranties and other obligations arising from requests or instructions received from the authorities.

  • Tax management, as necessary to ensure proper compliance with ALTUS' tax and fiscal obligations..

Uses based on your consent

We will process your personal data on the basis of legitimate interest in the following cases: 

  • To send you satisfaction surveys, as well as to process claims and complaints being authorized to do so by law based on legitimate interest, in order to improve the effectiveness and quality of our services and products.

We inform you that the completion of the satisfaction survey you may receive is voluntary. 

  • For the management of the relationship with legal entities, who intend to be a shop or distributor, we will process the data of contact persons, based on the legitimate interest that assists us for this purpose. 

  • To defend the interests of ALTUS, such as civil, administrative or criminal proceedings. 

Uses based on your consent

The processing of your data will require the consent in the case of being able to send you commercial communications (marketing activities) related to different products and services by any means, including electronic.

Marketing related purposes may also include: 

  • The use of your personal data to conduct marketing more tailored to the customer's profile or for research purposes, in accordance with applicable laws, for example, to conduct market research and to communicate to you our products, services or promotions, whether through our electronic or third party services or through other services.

  • Process and use your personal data to create profiles/customize for direct marketing purposes and to improve our products and services. We may also create aggregated and statistical information based on your personal data. Profiling/customizing includes the automated processing of your personal data to evaluate, analyze and determine your preferences or personal interests in order to, for example, send you marketing messages related to products or services that best suit you.

We will process your personal data also on the basis of the consent given for: 

  • Newsletter: when you subscribe to the newsletter to receive news and promotions of the brand. (Exclusive discount codes, outlet..

  • Contact: at the time when it is appropriate to make any request through the form to contact customer service by e-mail or telephone and be able to resolve all your doubts.

  • Persistent cookies to record usage behavior. Consent will be given at the time of clicking on the "Accept" button on the banner that appears on the website.

  • Analysis and advertising cookies. Consent will be given at the time of clicking on the "Accept" button on the banner that appears on the website.

Consent to the processing of your data for the purposes described in this paragraph shall be understood to have been given through the ticking of the corresponding boxes provided for this purpose in the web forms expressing your consent, or other statements or conduct that unequivocally indicate that you accept the processing, and this depending on the product, website, service or application you are using.


There are accesses to social media, with the purpose of informing about ALTUS, the news of the sector, the newsletter, access to the customer area and control and monitoring of the service, that is to say, everything related to the products and services contracted and offered by ALTUS. 

With respect to social media, the user can access directly or through the link or hyperlink of the web but in any case it is likely that these social media have their own privacy policies, which explain how they use and share your personal information. We recommend that you carefully review the privacy policies before using these social media to ensure that you are satisfied with the way your personal information is collected and shared.


To whom do we communicate or transfer your personal data? 

Please note that your data will not be transferred to third parties unless necessary for the following cases.

Communication of data due to a legal obligation 

When authorised by a regulation and, in particular, when one of the following cases applies: 

  • The processing or transfer has as its object the satisfaction of a legitimate interest of the controller or of the transferee covered by the said regulation;

  • The processing or transfer of the data is necessary for the data controller to fulfil a duty imposed on him by that regulation.

Communication of data for the fulfilment of a contractual obligati

For the development, fulfillment and control of the existing relationship with you regarding the management of the purchase and supply of the product or service contracted with ALTUS, in which case it may be necessary for your data to be communicated to suppliers.

International Data Transfer

ALTUS will not make any International Data Transfer, but in the event that some of the ALTUS providers necessary for the fulfillment, control and management of the existing relationship with you with respect to the contracted service or product are located in territories outside the European Economic Area (the countries of the European Union plus Liechtenstein, Iceland and Norway), ALTUS will adopt the appropriate guarantees and always keep the integrity and confidentiality of your data.


What kind of personal data do we process from you?

The personal data that may be processed will be the minimum and necessary for the purposes indicated above and for this purpose:

  • Identifying data such as: Name, surname, NIF, address and contact details (email, telephone and/or mobile), sex, language, date of birth and country.

  • Delivery and billing addresses.

  • Bank details for managing the transfer and issuing of the invoice. 

  • Date the account was created, your last visit, as well as your IP address and access times. 

  • User name, passwords and other credentials of this type that are used to authenticate users and validate your actions. 

  • Cookies: Through your browsing, different cookies may be installed on your device in accordance with the provisions of our Cookies Policy.


The veracity of your data is important and must be up to date.

The web user and the recipient of the products and services provided will be solely responsible for the truthfulness and accuracy of the data provided, with ALTUS acting in good faith as a mere service provider. Therefore, it is important that the data provided are true, accurate and lawful, ALTUS reserves the right to exclude from the services those users who have provided false data, without prejudice to the right to take legal action, you agree to report any changes that your personal data may suffer, so that ALTUS has them updated at all times.


How long can we keep your personal data?

ALTUS will keep the personal data for as long as necessary for the duration of the business relationship or the service provided and for commercial purposes as long as it does not show its opposition, suppression or limitation as the case may be. In any case, to determine the periods of data retention, the Company takes into account local laws, contractual obligations and the expectations and requirements of our customers. When you exercise your right of suppression, opposition, corresponding limitation or when we consider that the processing of your data is no longer necessary, we will proceed where possible to delete or destroy them in a secure manner unless it is necessary to preserve them by reason of some legal provision or for responsibilities from the existing relationship with you, in which case we will inform you and keep them blocked.


Our products, services and promotional campaigns are mostly designed and targeted for adults. We will only collect and process your personal data if you are at least 16 years old, in accordance with current European data protection law, in order to consider you to be a minor or not. 

Notwithstanding the foregoing, due to its content, the Website may be attractive to such minors. In this regard, ALTUS encourages parents to supervise their children's electronic activities.

ALTUS will not collect or process personal data from children under the age of sixteen (16) via the Site and we will delete any personal data entered by a child who does not comply with this condition.

ALTUS reserves the right to verify, by the means it deems most appropriate, the real age of any user who has disseminated data under the Website and, if applicable, deny the user access to the services offered and will proceed to cancel and delete them. However, since it is extremely difficult to determine the real age of the persons who disclose data on the Website, if you discover that one of your children has proceeded to make such dissemination, please contact ALTUS at the following email address  _admin@yumaltus.com


By browsing the Website, we will process your personal data to customize your experience and remind you of our products and services with ALTUS. 

For this reason, cookies are used. For more information, please refer to the Cookies Policy.


ALTUS shall keep a Register of Processing Activities with the information regarding the processing of the data carried out within the framework of its activity, and which shall be permanently updated. 

With regard to security and protection, we inform you that your data will be treated with the technical means, the level of security and the degree of protection legally required to prevent the loss, misuse, alteration, unauthorized access and theft of data provided by the User through the Website, and that they will be treated with due confidentiality and duty of secrecy.


What Are Your Rights?

The rights that you can exercise in relation to your personal data are: 

Right of accessThe right to know what data of yours we are processing
Right of revocation of consent Right to withdraw consent at any time when you have given us permission to process your data
Right of rectification The right to have your data corrected or supplemented if these are are inaccurate
Right of opposition Right to object to processing based on legitimate interest
Right of suppression Right to have your data deleted when they are no longer
necessary for the purposes for which they were collected
Limitation Right The right to limit the processing of your data (in
certain cases, expressly provided for in the regulations)
Right of Portability The right to receive your personal data (data processed for the
delivery of the products and services and data that we process with your
consent) so that you can transmit them to another person responsible.

These rights may be exercised by writing to:  

  • The Company:  YUMA, S.A.

  • Address: Pol. Ind. Malpica C/D, 26 y 27 50016 ZARAGOZA, Spain.

  • Tel.: 34 976 330 000

Data Protection Officer (DPD): admin@yumaltus.com

Especially if you have not been satisfied with the exercise of your rights, you have the right to lodge a complaint with the national supervisory authority. To this end, you should contact the Spanish Data Protection Agency: C/ Jorge Juan, 6, 28001-Madrid.


This Policy may be modified by changes in the requirements established by the law in force at any time, by court decisions and changes in case law, as well as by changes in the performance and business strategy of ALTUS. When such changes are significant, they will be brought to your attention.

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